As an in-house designer at a New Hampshire–based online auction house specializing in music memorabilia, I created a range of social media content to promote their monthly auctions and strengthen audience engagement. The work spanned Instagram, Facebook, and TikTok, with designs tailored to each platform while maintaining brand consistency.
Instagram Campaigns
Conceptualized and designed posts that told a cohesive story about the auction house, highlighting updates, key items, and behind-the-scenes moments. Each piece was crafted with attention to narrative flow and visual consistency, aligning with the company’s brand colors, typography, and style guidelines to create a polished, unified presence.
Conceptualized and designed posts that told a cohesive story about the auction house, highlighting updates, key items, and behind-the-scenes moments. Each piece was crafted with attention to narrative flow and visual consistency, aligning with the company’s brand colors, typography, and style guidelines to create a polished, unified presence.
FACEBOOK POSTS
Created versatile posts that showcased recently sold items, previewed upcoming listings, and introduced a new rewards program. These designs balanced promotional value with audience interest, encouraging interaction and repeat visits.
Created versatile posts that showcased recently sold items, previewed upcoming listings, and introduced a new rewards program. These designs balanced promotional value with audience interest, encouraging interaction and repeat visits.
TIKTOK CONTENT
Filmed and edited a short-form video featuring one of the company’s owners discussing the story behind a signed vinyl record up for auction. The video offered a personal, behind-the-scenes touch while appealing to younger audiences.
Filmed and edited a short-form video featuring one of the company’s owners discussing the story behind a signed vinyl record up for auction. The video offered a personal, behind-the-scenes touch while appealing to younger audiences.
TOOLS & WORKFLOW
Designed static graphics in Illustrator and Photoshop, while leveraging Canva to provide editable templates for the client’s team. Edited video content in CapCut for efficiency and cross-platform optimization.
Designed static graphics in Illustrator and Photoshop, while leveraging Canva to provide editable templates for the client’s team. Edited video content in CapCut for efficiency and cross-platform optimization.
Programs: Adobe Illustrator, Photoshop, CapCut, Canva
Client: Music & Memorabilia Auction House (Former Employer)
Date: 2024-2025
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This portfolio is for display and design purposes only. I am not affiliated with any of the companies, organizations, or individuals depicted.
